RESPONSIBILITIES

• Develop, manage, and execute KOL and affiliate strategies to support marketing and sales objectives.
• Build, maintain, and nurture long-term relationships with KOLs, influencers, and affiliators across various platforms.
• Handle the selection, negotiation, and onboarding process for KOLs and affiliators based on campaign needs.
• Prepare campaign briefs and ensure that KOLs fully understand deliverables, timelines, and brand guidelines.
• Monitor campaign execution, conduct follow-ups, and ensure all content is delivered according to standards and schedules.
• Manage and update the KOL and affiliate database, including rate cards, performance data, and partnership history.
• Track and analyze campaign performance metrics (reach, engagement, traffic, conversions, ROI).
• Prepare periodic performance reports to support internal evaluation and strategic recommendations.
• Collaborate with Marketing, Sales, and Production teams to ensure cohesive campaign execution.
• Handle administrative tasks such as contracts, invoices, and related documentation.
• Conduct market and competitor research to identify trends, potential KOLs, and new collaboration opportunities.
• Manage campaign budgets and ensure spending aligns with planned allocations.

REQUIREMENT

• Bachelor’s degree in Marketing, Communication, Business, or related fields.
• Minimum 1–2 years of experience in influencer marketing, KOL management, or affiliate marketing.
• Strong understanding of the influencer landscape, social media trends, and digital campaign strategies.
• Excellent communication, negotiation, and relationship management skills.
• Organized, detail-oriented, and capable of managing multiple KOLs/affiliators simultaneously.
• Ability to analyze campaign performance data and present comprehensive reports.
• Able to work with targets, tight deadlines, and in a fast-paced environment.
• Proficient in Google Workspace
• Creative, proactive, and capable of providing strategic insights to improve campaign effectiveness.
• Demonstrates professionalism, integrity, and accountability in all external partnerships.
• Willing to be placed in Yogyakarta