Create and manage content plan (weekly and monthly), ensuring consistent and engaging posts across social media (Instagram and TikTok) platforms.
Interact with customers on social media by responding to comments, asking questions, posting engaging content, and encouraging reviews and feedback.
Optimize social media to make accounts more appealing and user-friendly.
Analyze key metrics using analytics tools, evaluate performance, and adjust strategies based on insights.
Collaborate with the team to generate fresh ideas, suggest content, and provide feedback for improvements.
Create campaign for product launch and drive traffic to the marketplace.
Implement strategies to grow social media and prepare performance reports.
REQUIREMENT
Bachelor’s degree or 2-5 years of experience in social media management or digital marketing, especially in the fashion industry.
Strong writing and communication skills with the ability to create engaging content for fashion audiences.
Experience in developing social media strategies that align with business goals and enhance brand image.
In-depth knowledge of fashion industry trends and consumer behavior on social media platforms.
Strong analytical skills to measure campaign performance and optimize strategies based on data.
Big picture thinking, structured, organized, and experienced in managing projects in different scales (planning, root cause identification, risk mitigation, and process optimization).